Bilingual French / English
Rare opportunity to lead the marketing strategy and implementation for a portfolio of established brands across Canada. You will get the opportunity to choose your own people and build the team that supports the creation and delivery of the full marketing mix for these global brands.
Building the Canadian marketing team, this individual will be accountable for delivering P&L growth for the Canadian market by way of increased market penetration, new distribution opportunities and new product development. We are looking for an experienced consumer marketing senior manager or director who is looking for a new challenge. You will work closely with colleagues at Global Headquarters as well as other senior leaders in Sales, Finance, Manufacturing, Market Research etc across Canada to create strategies to drive profit for all brands across Canada.
Not merely an implementation or adoption of US Strategy, this role has clear accountability for developing the Brand positioning across Canada and will reward the individual who approaches the challenge with an entrepreneurial mindset.
Managing a large portfolio of brands and P&L over $75m. this role will encompass all aspects of the marketing mix including brand, new product development, creative, trade marketing, packaging and digital. The role will have oversight of the advertising agencies and digital agencies so experience of managing third party agencies is essential.
Building their own team, this person will create a proactive and ambitious team that is able to challenge the status quo and spot opportunities for business growth. They will be accountable for both consumer marketing and trade marketing so a solid understanding of both is important. Retail relationships are in place but there remains opportunity to maximize these relationships and, with having a laser focus on Canada, there will be new and additional partnerships to be created.
We are looking for a senior marketing manager or marketing director with a strong working knowledge of the Canadian retail market. They will have an entrepreneurial mentality and be very comfortable leading people. They should have a proven track record of growing brands, growing teams and improving profitability in a commercial brand marketing role. We are looking for a strategic marketer with a strength in consumer marketing who wants to have substantial ownership of the success of the Canadian business. Experience working as part of a global organization would be highly valued.
Bilingual is preferred. Strong working French maybe considered for the right candidate.
Thank you for your interest, we look forward to your application.
TalentSphere Staffing Solutions Inc.
T: (587) 333 7929
T: (416) 900 3435